dalemauk

Design Challenge

As an email marketer I would like a dedicated location to visually construct not only my email drip campaigns but my social campaigns.

Lyris One was a redesign of an existing product, new to it was the visual campaign builder, a graphical way for the user to build an email drip campaign as well as social media campaigns. The redesign also included the design of a UI base frame that could handle many different feature modules. The business plan was to sell customizable versions of the product.

Visual Campaign Builder - Showing two email drip campaigs and one social media post.

My role: Product Design Lead

Brainstorming to wire-framing to user testing to final design and iconography.

 

Tools

Balsmiq

Adobe Illustrator

Cad Tools

Adobe Photoshop

Trigger Properties - The properties menu for a triggered event.

Contacts List - A list of contacts displayed in the base frame.